SuperBook Sports Exiting Online Sports Betting Business in Eight States

SuperBook Sports, a well-known sports wagering unit of Westgate Resorts, has made a significant decision to exit the online sports betting business outside of Nevada. As of July 19, 2024, bettors in eight states, including Colorado, New Jersey, Arizona, Tennessee, Ohio, Iowa, Maryland, and Virginia, will no longer be able to place sports bets through SuperBook mobile wagering accounts.

The gaming company advised bettors in these states to withdraw their funds immediately, as SuperBook Sports will no longer accept wagers, deposits, or new accounts in those regions. While the SuperBook Nevada mobile betting app and the SuperBook sportsbook at the Westgate Las Vegas Resort & Casino will continue to operate, the fate of the SuperBook retail location at The Lodge Casino in Colorado remains uncertain.

This move by SuperBook Sports follows the trend of other online sportsbook operators, such as Super Group, the parent company of Betway, exiting the US market. The competitive nature of the sports wagering industry in the US, primarily dominated by major players like DraftKings and FanDuel, has made it challenging for smaller operators to thrive.

Despite its strong brand recognition and reputation in Las Vegas, SuperBook Sports struggled to expand its presence outside of Nevada. Even popular events like the SuperContest and SuperContest Gold held at the Westgate SuperBook were not enough to compete with industry giants.

The exit of SuperBook Sports from the online sports betting market sheds light on the obstacles faced by smaller operators in the evolving and competitive industry. As the sports wagering landscape continues to evolve, it is possible that more companies will reassess their presence in different states to remain competitive.