BBC’s Extensive Coverage of Paris 2024 Olympics for International Audiences
The BBC is gearing up to provide extensive coverage of the Paris 2024 Olympic Summer Games for international audiences across its digital, TV, audio, and newsletter platforms. The program will offer a comprehensive look at the games, with live text commentaries, expert analysis, in-depth reporting on key athletes and events, as well as interactive content such as daily quizzes and audience voting.
High-profile former Olympians and Paralympians, including Michael Johnson and Steve Cram, will provide star name columns, and the BBC News channel’s technology and travel program TechXplore will air special episodes exploring how technology influences athletes and the viewing experience. Tech journalist Paul Carter will dive into how technology underpins the games, from digital twins of venues to streamlined fan experiences with private 5G networks.
BBC World Service English will host podcasts and special editions of sports shows, offering in-depth interviews with athletes and exploring the human-interest stories behind the medals. The BBC Sport team will also deliver a daily newsletter, BBC Medal Moments, covering medal hauls, athlete profiles, highlight recaps, and what to watch out for each day.
Cassian Harrison, SVP of content creation and acquisition at BBC Studios, expressed the BBC’s commitment to providing a definitive and surprising overview of the 2024 Olympic and Paralympic Games for audiences worldwide. With a wealth of content and expert perspectives, the BBC’s coverage promises to bring the excitement of the games to viewers around the globe.