Home World Tesco launches TikTok search for 'voice of checkout' ThePipaNews

Tesco launches TikTok search for ‘voice of checkout’ ThePipaNews


Tesco has launched a search for the next ‘voice of checkout’ on TikTok, with hundreds of people taking part to showcase their skills, including rival Aldi.

The retail giant is looking for individuals to submit their votes to be part of self-service checkouts in stores across the country, where those who sample will also have the opportunity to win up to 10,000 Clubcard points.

A Tesco official said on the company’s TikTok page: “Audition to be the new voice of Tesco by doing a duet with me and include #TescoVoiceOfCheckout. You could win 10,000 Clubcard points.”

Tesco, which created its official account to launch the campaign on Monday, September 26, has gained almost 100,000 followers on its TikTok profile.

The 55-second video has left TikTok viewers in stitches, with many sharing their amusement at the supermarket’s marketing strategy.

One commented: “Maybe have local voices in local machines. In Liverpool, instead of welcome to Tesco, say ‘okay there boy’.”

Tesco is launching a new TikTok challenge in search of a voice for its tills

One said: “As a Tesco employee, I know it would drive my colleagues crazy if they had to listen to me every shift.”

However, some were not amused, saying that Tesco should instead “hire and pay a voice actor fairly rather than trying to get free labour.”

Aldi responds to Tesco’s ‘Voice of Checkout’ TikTok search

As hundreds of people appeared to have tried their luck, Aldi joined the duet, but with a sarcastic twist, leaving many rooting for the German retail brand.

When Tesco asked, “and how would you say, please check my bag area,” the Aldi voice, which is female, replied, “Tesco, we barely know each other.”

When Tesco asked, “How would you say, accepted the club card?”, Aldi said, “Don’t you need a club card when your prices are already low.”

Commenting on the unlikely duet, many said Aldi should be crowned the winner if they could vote.

One said: “Aldi always starts with problems. I love it.”

Another said: “If we get to vote Aldi wins. I’d scan things just to hear the beep!”

The video so far has over 150,000 likes and has been viewed thousands of times.

For many years, Helena Breck, who previously appeared in the soap opera EastEnders, was the voice of self-service checkouts.

She also voiced the tills at Sainsbury’s and Asda, although the recordings were replaced in 2015 with those of a male actor.


Lamont leads the polls as votes begin to come in for CT Governor’s Race – NECN ThePipaNews

ThePipaNews The votes keep coming in and it looks like incumbent Ned Lamont is leading in the polls. Less than 5% of votes are currently...

McDonald’s bans Mcflurry plastic spoons in favor of paper ones ThePipaNews

ThePipaNews McDonald's has announced that it is making a huge change to its McFlurry offering. The fast food chain is removing plastic spoons...

Meet Maxwell Frost, the ex-Uber driver on the verge of becoming the first Gen Z member of Congress ThePipaNews

ThePipaNews Sign up for the Inside Washington daily email for exclusive US coverage and analysis delivered to your inboxGet our free Inside Washington emailMaxwell...

What could the results of the mid-term elections in the United States mean for Donald Trump? ThePipaNews

ThePipaNews Donald Trump does not appear on the ballot in the midterm elections in the United States, but the ex-president still looms.Rejected by the...

Decision to extend the deadline for the Northern Ireland election ThePipaNews

ThePipaNews Northern Ireland Secretary Chris Heaton-Harris will make a statement to the House of Commons amid pressure to push back the deadline to allow...


Please enter your comment!
Please enter your name here


The Non-League filed another petition against the decision to suspend 18 members of the Punjab Assembly ThePipaNews

The Pipa News The Non-League filed another petition against the decision to suspend 18 members of the Punjab Assembly Lahore (92 News) - The Non-League...

Did the Rangers ask to wear Muttahida? No, it was my will, Farooq Sattar ThePipaNews

The Pipa News London: On the third day of the MQM property dispute hearing, Farooq Sattar briefed the party leader on the situation...

Mufti Taqi Usmani demands a ban on films like Joyland – Pakistan ThePipaNews

The Pipa News The well-known religious scholar Mufti Taqi Usmani called for Joyland's film to be banned and said that the Punjab government's announcement...

Bhutto Shaheed’s legacy continues and will continue ThePipaNews

The Pipa News I inherited a love of PPP. When there was no awareness, not learning anything from the teachers, I already knew...

Ishaq Dar is determined to end the country’s usurious system ThePipaNews

The Pipa News KARACHI: Finance Minister Ishaq Dar said he was determined to end the country's usurious system. Finance Minister Ishaq Dar, speaking at an...

Former President Jiang Zemin has died at the age of 96 ThePipaNews

The Pipa News File photoFormer Chinese President Jiang Zemin has died at the age of 96. The Chinese flag was flown at half-mast...

Recent Comments